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How to be a CEO

The rise of Harriet Hastings and the Biscuiteers

Jan 23, 2023
23:32

Harriet Hastings is the co-founder and MD of Biscuiteers, the London-based food gifting company. In this episode we talk about:


•Why scaling up "wasn't as scary as it should have been"

•How she learned to "go faster, quicker" on ambitious plans

•The Biscuiteers' move into the US market

•Why the online retailer decided to open physical stores

•The value of partnerships with companies like Emma Bridgewater and Warner Bros

•Why marketing is the most important skill set for entrepreneurs 

•Managing rising costs in the global economy


Harriet will be appearing at the Evening Standard's SME Expo which is being held at Excel London on April 25th and 26th. To find out more and get free tickets, go to smexpo.co.uk



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