Raising Health
Finding PMF in Healthcare (After Tasting it Elsewhere) with Eren Bali and Max Cohen
Jan 30, 2024
Eren Bali, founder and CEO of Carbon Health, and Max Cohen, cofounder and CEO of Sprinter Health, discuss their experiences transitioning from tech to healthcare, finding product-market fit, tracking KPIs, and adapting to changes in the investor landscape. They reflect on the complexity of the healthcare industry, the challenges of addressing individual needs, and the advantages and opportunities for tech companies in healthcare
32:56
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Quick takeaways
- Understanding the healthcare industry and gaining credibility through deep study is crucial for non-healthcare tech entrepreneurs.
- Building tech-enabled healthcare experiences requires a balance between in-house development and integration of third-party products for non-core functionalities.
Deep dives
Transitioning from Tech to Healthcare
Max Coet and Aaron Bali, CEOs of Sprinter Health and Carbon Health respectively, discuss their transition from the tech industry to healthcare. Despite lacking a healthcare background, they emphasize the importance of understanding the industry and gaining credibility through studying and deep understanding. Both CEOs highlight the challenges and surprises they encountered, such as the complexity of the payer landscape and the need for a balance between tech talent and domain expertise. They also discuss the advantages of building full-stack businesses in healthcare and the importance of differentiation, ROI, and cost-cutting in achieving product-market fit.
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