

562: The Top Mistakes Everybody Makes When It's Time To Optimize What Isn't Working -- Mistakes Series #4
Sep 28, 2023
Learn about the common mistakes people make when optimizing marketing efforts. The top mistake is not using data to make decisions. The importance of using data and addressing metrics in marketing optimization is discussed. Balancing action and data-driven optimization is emphasized. The importance of clear expectations in marketing is highlighted.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 3min
The Top Mistake: Not Using Data to Make Decisions
03:07 • 2min
The Value of Using Data and Addressing Metrics in Marketing Optimization
05:17 • 7min
Balancing Action and Data-Driven Optimization
12:36 • 7min
The Importance of Clear Expectations in Marketing
20:00 • 4min