63 / Unlock Your Inner Genius

Attaining so-called “genius status” – Mozart, Steve Jobs, Einstein spring to mind – seems untouchable to us mere mortals. Or is it. As product people, we have more genius within us than we give ourselves credit for, Shawn Livermore says.

In this episode of the Product Momentum Podcast, Sean and Matt are joined by Shawn Livermore. The author of Average Joe: Be the Silicon Valley Tech Genius and software architect/consultant with more than 20 years’ experience in our space, Shawn shares strategies the rest of us non-Mensa’s can use to create successful products.

Our best ideas often come to us in seemingly mundane moments, like on our morning commute or while taking a shower, Shawn explains. During these times of “mindless activity,” our minds are free to harness the latent creativity that exists just beneath the surface of our normal, everyday activities. Innovation often comes to us as a “progressive daily trickle,” and by structuring it, anyone can come up with genius ideas, he adds.

Genius may well be within our grasp, but we also need to give ourselves permission to fail. Thomas Edison once famously said, “I have not failed 10,000 times; I’ve successfully found 10,000 ways that will not work.” It’s all about perspective, right?

Like Edison, even icons in the tech industry have stumbled through some not-so-great product ideas. But by documenting our thought processes and sharing them, we signal to others that we are thinkers who are highly capable.

Shawn’s words to the wise: “Never underestimate a nerd with a good story.”

Tune in to the whole episode to catch more of Shawn’s stories and tap into his genius.

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