Short Wave How To Talk About The Coronavirus With Friends And Family
Apr 13, 2020
Liz Neeley, a science communication expert and executive director of The Story Collider, shares her insights on discussing the coronavirus with loved ones. She highlights the importance of 'nerd nodes of trust' in bridging gaps in understanding. Practical strategies for clear communication and fostering open dialogues are emphasized. Neeley discusses the significance of personal identity in these conversations and introduces the Stockdale Paradox, which balances hope with realism in challenging discussions. Her advice empowers listeners to navigate tough topics with care.
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Two-Step Flow of Information
- The two-step flow theory posits that information flows from media to engaged individuals.
- These individuals, "nerd nodes of trust", then disseminate it within their networks.
Start with Your Inner Circle
- Start by communicating with your close circle, like friends and family.
- Leverage existing trust to share information effectively.
Understand Your Messenger Identity
- Understand your identity as a messenger and its impact.
- Partner with messengers who can reach diverse audiences.