Adam Selman On His New Victoria’s Secret—“Everything’s a Fantasy”

Sex and sensuality were big themes on the spring 2026 runways, but if there’s one place where sexy is a mode of being rather than merely a trend it’s Victoria’s Secret. The lingerie behemoth returns this year with its famous Victoria’s Secret Fashion Show, this time with the American designer Adam Selman as its Executive Creative Director. Selman has decades of experience under his belt, but is perhaps best known for his work at Savage X Fenty, the lingerie brand founded by Rihanna, whom he has also often dressed, most memorably in 2014, when she accepted the CFDA’s Fashion Icon Award in a floor-length sheer tank dress embellished with Swarovski crystals of his design.

Selman joins Nicole Phelps on The Run-Through this week to talk about his career trajectory, and the challenges of heading up an independent label, and his plans to modernize the Victoria’s Secret brand while keeping its roots. 

The Run-Through with Vogue is your go-to podcast where fashion meets culture. Hosted by Chloe Malle, Head of Editorial Content, Vogue U.S.; Chioma Nnadi, Head of British Vogue; and Nicole Phelps, Director of Vogue Runway, each episode features the latest fashion news and exclusive designer and celebrity interviews.

Learn about your ad choices: dovetail.prx.org/ad-choices