Supply Chain Now

The Buzz: The Future of Cold Chain Logistics with Deposco and ColdTrack

6 snips
Aug 15, 2025
Luke Vaccaro, COO of ColdTrack, and Matt Celani, Director of Professional Services at Deposco, dive into the exciting world of cold chain logistics. They unveil ColdTrack's transformative 100% accuracy guarantee and discuss the projected growth of the cold chain industry to over $1.2 trillion by 2033. The duo emphasizes the critical role of customer experience and automation in logistics, along with the importance of fostering trust within teams. Their collaboration showcases how innovative partnerships can reshape the future of logistics, driving operational excellence.
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ANECDOTE

Pulled Pork Kickstarted A Partnership

  • Luke arrived to a Deposco go-live carrying freshly smoked pulled pork and high energy.
  • Matt noticed Luke's passion on day one and it set the tone for a strong operational partnership.
INSIGHT

Cold Chain Growth Raises Traceability Stakes

  • Cold chain is growing fast and will demand better traceability and customer experience.
  • Luke highlights rising investor focus on profitability and the need for DTC brands to protect retention via quality.
ADVICE

Monetize Quality To Shift From Price

  • Invest in systems and processes until you can confidently guarantee outcomes that matter to customers.
  • ColdTrack monetized quality and shifted sales conversations from price to value by offering a 100% pack accuracy guarantee.
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