TVNZ will be charging its viewers for content for the first time after securing the rights to broadcast next year's Fifa World Cup.
Viewers will be able to stream 104 football games over the tournament's 39 days, including replays and highlights, if an event pass is purchased.
All of New Zealand's games will be free-to-air, alongside a handful of others.
TVNZ CEO Jodi O'Donnell told Mike Hosking data was collected on how many people are actually prepared to pay for additional sport.
She says the number of people that watched the Euros tournament with TVNZ gave them confidence.
LISTEN ABOVE
See omnystudio.com/listener for privacy information.
The Mike Hosking Breakfast