Annie Grace on why the alcohol industry is targeting moms

For the first time in history, women are binge drinking more than men. To find out why, Liz speaks with Annie Grace, author of The Alcohol Experiment and This Naked Mind, two bestselling books that provide tools to help people take an unbiased look at their relationship with alcohol and addiction. Annie explains how the alcohol industry has pivoted from targeting men to women, pitching alcohol as “mommy’s little helper” to escape from the stress of motherhood. Annie and Liz also discuss their own personal relationships to alcohol and talk about how our society could better support moms when it comes to their relationship to drinking and their wellbeing.

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