The Dime

Building a Brand in Cannabis Ft. Kieve Huffman

Sep 22, 2022

50:20

This week we are joined by Kieve Huffman CEO of Engager Brands to discuss:

Music & Cannabis
Building the Cookies Brand
Creative Brand Building Strategies

Background about Kieve

For 25+ years Kieve Huffman has built lifestyle businesses and created new brands and products. He continues to develop new brands in cannabis, music, sports and live events. Kieve is the founder and CEO of Engager Brands, where he is building global cannabis brands focused on music audiences. His first two brands focus on electronic dance music (EDM) and hard rock/heavy metal. He is pushing the envelope of cannabis branding by promoting at music festivals and concerts across the US and soon other countries. He is also partnering with music artists like Clown from the multi-platinum band, Slipknot, to foster authentic connections to the target audiences.

Kieve has worked for or with leading technology, media, mobile and consumer brands including all of the major music, film and TV companies as well as major brands like Apple, Microsoft,, Mountain Dew, Jagermeister and many more. In his time in the music industry, he grew the digital business at BMG from under $1m to $250m as its GM of Digital for North America.

#Cannabis #Music #Cannabiscommunity

At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.

8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain

The Dime is a top 50 Cannabis Podcast

SOCIALS:

Kieve/Engager Brands

https://www.linkedin.com/in/kievehuffman/

https://www.linkedin.com/company/engager-brands

Heavy Grass

https://www.instagram.com/heavygrassofficial/

https://twitter.com/theheavygrass

Neon Roots