415: Ted Rubin | Relationship Building at Scale: Transforming Marketing into Building Brand Community

Ted Rubin is a leading Social Marketing Strategist, Speaker, CMO of Brand Innovators, & Co-Founder of Prevailing Path.

In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR.

Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people.

Ted is the most followed CMO on Twitter and one of the most interesting according to Say Media, #13 on Forbes Top SocMedia Power Influencers, & number #2 on the Leadtail list of Top People Most Mentioned by digital marketers.