Ep 355: Pricing Your Coaching with Confidence (Part One)

 On today’s episode of Realife Conversations for Christian Coaches, we’re diving into one of the most common (and sometimes uncomfortable) topics for coaches—how to price your coaching with confidence.

This is Part One of a two-part conversation where we will share their real-life experiences and stories about what it looked like to set prices in the early days, how to move from scarcity to abundance, and why aligning your pricing with your faith and your season matters.

You’ll hear about Teresa’s first paid session (with Erica as her very first client!), how the “scarcity vs. abundance” mindset shows up for Christian coaches, and practical frameworks for setting your rate with integrity and peace.

We’re keeping this conversation real and relatable—because pricing isn’t just about numbers, it’s about stewardship, confidence, and consistency in the work God’s called you to do.

This is Part One, and next week we’ll be back with Part Two, where we’ll talk about pitfalls to avoid, undercharging, and how to reset when you’ve outgrown your current model.

Timestamps

• 00:00 – Welcome + why we’re here for real conversations that help you build a sustainable coaching business
• 00:38 – YouTube mention + the October 1st pumpkin pillow moment
• 01:40 – Setting the scene: Q4, looking ahead to 2026, and why pricing is on the table
• 03:05 – Early days stories: first paid sessions and what those initial numbers looked like
• 06:12 – Local pricing cues: learning from other helping professions
• 08:10 – Ideal client alignment: matching your rate to who you actually serve
• 10:25 – Mindset shift intro: scarcity vs. abundance for Christian coaches
• 12:18 – Faith lens: “Everything I need—my Father has it” and practicing stewardship
• 15:02 – Consistency matters: picking a rate for this season and sticking with it
• 17:09 – The generosity question: wise ways to give without undercutting the work
• 19:45 – Practical frameworks: hourly → packages → monthly/retainer (high-level)
• 22:28 – Valuing your training & experience: when raising prices makes sense
• 24:40 – What’s next: tee-up for Part Two (pitfalls, undercharging, and resets)
• 25:30 – How to connect: resources + community at thereallifeprocess.com (one “L”)
• 26:15 – Closing: “Every ordinary day has an extraordinary moment”

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About Teresa McCloy:

Teresa McCloy is the founder and creator of the REALIFE Process®, a framework designed to empower individuals and groups with the tools, training, and community needed for personal and professional growth. Through the REALIFE Process®, Teresa is on a mission to help others grow in self-awareness, establish sustainable rhythms, and enhance their influence and impact by integrating faith and work into their everyday lives. She lives with her husband of 42 years on their 5th generation family farm in central Illinois and enjoys great coffee, growing beautiful flower gardens and traveling as much as possible. 

About Erica Vinson:

Erica Vinson helps clients walk through defining moments with confidence and courage enabling them to move forward in freedom and embrace fearless living. As an ACC Credentialed and Certified Professional Life & Leadership Coach, she uses wisdom from all 3 Centers of Intelligence to help clients gain deeper self-awareness and grow in relationships with others both personally and professionally. Erica is a certified REALIFE Process® Master Coach, an ©iEnneagram Motions of the Soul Practitioner, and has a certificate in Spiritual Transformation through the Transforming Center. She lives in the Metro East St. Louis area and enjoys spending quality time with friends and family, golfing, tennis, boating/water skiing, traveling, is a bit of a technology nerd and loves learning!