
Bitcoin Magazine Podcast The Bitcoin Advantage: How Europe is Adopting Bitcoin
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Nov 11, 2025 Mark Mason, an editor at Bitcoin Magazine, and Hunter Albright, Chief Revenue Officer of SALT Lending, delve into Europe's Bitcoin landscape. They discuss how Eurozone regulations and cultural shifts are driving adoption more than in Asia or the U.S. Small businesses are converting revenue to Bitcoin for liquidity. Albright highlights SALT's collateralized lending, which offers advantages like no credit checks and protections against liquidation. The conversation also touches on digital IDs as tools for financial sovereignty and the implications of nation-states holding Bitcoin.
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Europe's Corporate Bitcoin Strategy
- Europe shows growing corporate and SME Bitcoin adoption for treasury and faster liquidity without banks.
- Hunter sees companies converting revenue to BTC to borrow against it and accelerate strategic investment.
Europe Is A Hybrid Bitcoin Market
- Europe combines harmonized EU rules (MiCA) with fragmented local regulation and strong legacy finance ties.
- That mix creates a hybrid market where integration with existing banks matters more than building new systems.
Onboarding A 94‑Year‑Old Relative
- Hunter plans to help a 94-year-old family member buy Bitcoin over the weekend.
- He uses such moments to onboard new users personally and build confidence in the asset.


