Today, Explained You need a prenup
47 snips
Jan 23, 2026 
Kara, a recent bride who signed a prenup and shares friends' reactions. Jennifer Wilson, a New Yorker reporter who studies the rise of prenups. They talk about why young couples now favor prenups. They discuss prenup apps and modern clauses like social media, embryos, AI and updated infidelity definitions. They also cover social stigma and risks when agreements favor one partner.
AI Snips
Chapters
Transcript
Episode notes
Married Couple Explains Why They Chose A Prenup
- Kara and Gregory described signing a prenup after Gregory's prior costly divorce and a $140,000 loan to settle home equity.
- They framed the prenup as protection and reassurance rather than a sign of mistrust.
Prenups Have Entered Mainstream Culture
- Jennifer Wilson noticed prenups showing up beyond wealthy circles, driven by media and social platforms.
- She found a surprising cultural shift where younger couples treat prenups as routine financial planning.
Apps And Influencers Normalized Prenups
- Female founders and finance influencers helped normalize prenups as 'financial hygiene.'
- Apps like Hello Prenup and First lowered cost and friction, accelerating adoption among millennials and Gen Z.