Shifting Business Models in Rural America

The landscape of work in Roundup, Montana has dramatically transformed from coal mining to e-commerce logistics. Workers now often buy wholesale goods from big box retailers, repackage them, and ship them out through platforms like Amazon. This shift underscores the necessity of understanding the prevailing business model and one's role within it, as it affects job performance and career direction. The evolution of business models illustrates the adaptability required in the workforce, emphasizing the importance of aligning personal skills and interests with modern economic realities.