In a captivating discussion, Ian Rogers, Chief Experience Officer at Ledger and a digital music pioneer, shares his insights on both the music industry and cryptocurrency. He reflects on his role in reshaping digital music from the 90s, emphasizing the parallels between early internet excitement and today's crypto landscape. Rogers highlights the importance of digital ownership and security, while advocating for self-custody solutions. He also touches on innovative storage options for digital assets and the potential mainstream adoption of stablecoins.
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insights INSIGHT
Digital Scarcity and Security Insight
Digital scarcity challenges digital asset ownership unlike the internet of information.
Hardware devices like Ledger protect private keys better than phones or computers designed for performance.
volunteer_activism ADVICE
Use Hardware for Crypto Security
Protect your crypto by using dedicated hardware wallets to avoid risks like exchange failures.
Own your private keys physically to secure your digital assets without counterparty risks.
insights INSIGHT
Stablecoins as Everyday Crypto
Stablecoins will be the first mainstream crypto used knowingly or unknowingly by everyday people.
Payments and merchant transactions increasingly rely on stablecoins behind the scenes.
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In 'World War 3.0', Ken Auletta delves into the fierce conflicts and legal battles that Microsoft faced, particularly in the context of antitrust lawsuits and competitive struggles within the tech industry. The book provides a detailed analysis of Microsoft's strategies, its interactions with other tech giants, and the broader implications of these battles on the technology sector.
I wanted to talk to Ian Rogers about his fascinating career. He wanted to talk to me about Ledger, the crypto wallet company he’s working at now.
So we did both things.
Background: Rogers was an important figure in the digital music business, back when the music business was being fundamentally reshaped by digital. He helped the Beastie Boys get on the internet, long before every band did that. Then he helped bring digital music to millions of people in the MP3 era - first at AOL, then Yahoo — and then in the streaming era — first at Beats, and then Apple Music. Then he did digital stuff at LVMH, the luxury goods conglomerate. Now he’s chief experience officer at Ledger, a French company that has sold 7 million physical storage devices for crypto.
I remain confused and skeptical about crypto, but I’m always open to hearing from folks who are passionate about it — to see if they can convince me that I’m missing something. And the most persuasive argument I hear is usually from folks like Rogers — people who were around when the internet was novel and exciting in the 90s, and think they’re seeing the same kind of tectonic shift this time around. It’s a pitch that’s part FOMO — you wouldn’t want to be one of the people who thought the internet was a fad in 1995, right? — and part blue-sky optimism: What if it was 1995 and you could get in on the ground floor of the internet? Take a listen and let me know what you think.
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