Republican political operative Terry Sullivan discusses the move away from issue-based campaigns, toward contests based around personality and image, whether Sen. Jesse Helms was a racist, and how bad advice to Marco Rubio led to the moment that became the downfall of his presidential candidacy.

For examples of people losing touch with their senses, read the mentions below these tweets:

My tweet on Michelle Wolf is here.

Jake Tapper's tweet about "Camelot's End" is here.

On Jesse Helms:

David Broder's 2001 piece on Jesse Helms, headlined "Jesse Helms, White Racist," is here.

Broder's piece on Byrd when the former Senator died in 2010 is here.

You can watch video of Chris Christie's kneecapping of Marco Rubio here.

Here is the transcript.

I talked to Christie the day of the New Hampshire primary about why he never went after Trump the way he did Rubio, and wrote about it here.

Outro music: "Palmetto Rose" by Jason Isbell

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Terry Sullivan on the GOP & Marco Rubio's 2016 Loss