The Most Important Page You’re Ignoring on Your Website With Manda Szewczyk (Ep. 454)

Manda Szewczyk, a website design and branding expert for financial advisors and founder of Hyper Pony Studio, dives deep into the often-overlooked 'About Us' page. She highlights its significance as the second most visited page on websites and shares six strategies to craft authentic narratives that resonate with potential clients. Manda emphasizes the power of personal stories, testimonials, and engaging content to build trust. She also discusses the importance of user engagement and maintaining connections, all while navigating evolving online privacy standards.