The Journey with Christian D Evans  cover image

The Journey with Christian D Evans

Giving Business Owners Top Level Marketing Strategy without CMO Salary with Joshua Ramsey

Oct 5, 2022
58:27

🎁 Gift for All Podcast Listeners Below 👇| I started Strategic Point Marketing (an advertising agency) in 2009 – 30 days before my wedding day. If you recall, in 2009 the ‘modern day depression’ was hurting all types of companies. The advertising agency that employed me for the previous 5 years was not immune to the market’s downturn.  

As I got back to my apartment and my soon-to-be wife, I wasn’t sure what I was going to do. It was a tough conversation for the first 24 hrs.  I quickly realized that I had to either pick myself up and do something or just lie on my couch forever in pity. That is when it hit me. I was good at what I do!  In June of 2009 I started my advertising agency. Driving from city to city in a 1992 Toyota Celica that eventually blew the engine on the highway about 1 hr. south of Kansas City, I made my way across the country speaking at any event I could get into. I was teaching about marketing strategies – how to do it yourself, how to know who was taking advantage of you, and anything else I could think of to educate business owners.  

In 2010, I drove to Chicago from Dallas. I didn’t have enough money to stay in a hotel, so I looked around everywhere and found one of those hotels that you can buy a half day rate (the-not-so-nice type). I checked in around 1am, slept for about 4 hours, took a shower and went to the conference where I was speaking that day. During the conference I was able to sign my first big account.  

My whole life I have been the type of man that always did whatever I said. I understand and believe that my word is my bond. That is why I decided in 2014 not to do any more contracts. I felt like that is a dirty word and I realized that I didn’t want to keep anyone tied to my company if they were unhappy. This was a huge paradigm shift in my life and my company, but it has paid off in big ways!  There was a report published in 2018 which said the typical advertising agency keeps a client for an average of 18 months. 

I was blown away. I looked at my entire book of clients and realized at that moment that I was on the right track.  

Connect with Josh Website: https://jrcmo.com/ 

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Mention: Journey with Christian D Evans Podcast  

🎁 REDEEM GIFT 🎁   Create and Launch a Successful eLearning Program, Online Course, New Client or Employee Onboarding or Virtual Training -- where you will learn the biggest mistake most people make with eLearning, the #1 reason most eLearning programs fail, the 3 Pillars to create extraordinary value for your learners every time, how to streamline your client & new hire onboarding and much more!   

Learn More @ https://www.e-learningpartners.com/a/2147499455/Tcz8PaGz CONNECT WITH ME:  TikTok: https://vm.tiktok.com/ZTdujUXWv/ YouTube: https://www.youtube.com/c/ChristianDEvansEliteSideHustler/videos LinkedIn:  https://www.linkedin.com/in/evansandfamily/ Instagram: https://www.instagram.com/christian_d_evans/?hl=en Journey with Christian Podcast:  https://podcasts.apple.com/us/podcast/journey-with-christian-d-evans/id1396344349

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