RHS 131 - Billy Williams on How to Maximize Agency Growth in 2022

Jan 27, 2022

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Became a Master of the Close: https://masteroftheclose.com

This is a special Billy Williams episode on maximizing agency growth in 2022. In this episode of The Ryan Hanley Show, Ryan Hanley and Billy Williams dive deep into what holds agencies back from growing and what the major keys are to breaking free of stagnation and making growth real moving forward.

This is an episode you don't want to miss...

Episode Highlights:

Billy mentions that in 2022, he hopes to make the podcast rounds to help people get back on track. (3:53)
Billy recalls winning the bodybuilding Natural Nationals two years in a row. (9:25)
Billy believes that a lack of emotional discipline is the biggest factor preventing any firm from growing. (15:03)
Billy explains that as leaders, we are only actually responsible for three things: hiring, training, and accountability. (20:53)
Billy discusses the significance of effective processes and spot-checking. (30:30)
Billy mentions that process is nothing more than the steps it takes to get something done. (35:11)
Billy mentions that the real reason most agencies aren't growing is that they have terrible leads. (43:07)
People often conflate popularity with profitability, according to Billy. (54:15)
Billy discusses Fix My Insurance Agency in detail. (1:04:56)

Key Quotes:

“The thing that made me really really good as a bodybuilder, was not what I gave up. It was what I reallocated.” - Billy Williams
“The real issue in most agencies when they're not growing…The reason why they have terrible staff, the reason why they have terrible technology, the reason why they have terrible processes, the reason why they have terrible cash flow, is because they have terrible leads.” - Billy Williams
“Running an agency is not that damn hard. We make it hard. We get caught up in the admin, right? That's what happens. We get caught up in the admin and we think that's insurance. Insurance is not admin, insurance is issuing a damn policy.” - Billy Williams

Resources Mentioned:

Learn more about your ad choices. Visit megaphone.fm/adchoices

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Perspective.co: The #1 funnel builder for lead generation: https://link.ryanhanley.com/perspective

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