STRonomics Top 3 Strategies To Prepare For The Shoulder Season
Bill and Kenny dive into the nuances of preparing for the shoulder season in the short-term rental market. They highlight the importance of understanding booking lead times, optimizing pricing well in advance, and adapting strategies based on market demands. Bill and Kenny discuss their personal approaches to transitioning from peak summer seasons and how to prepare properties for fall and winter. They also emphasize the significance of price sensitivity, elasticity, and the role of amenities in booking success. The episode aims to provide hosts with actionable insights to stay ahead and maximize their rental revenue year-round.
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00:26 Welcome Back to STRonomics
00:43 Preparing for the Shoulder Season
03:36 Optimizing Pricing Strategies
07:22 Importance of Seasonal Amenities
13:05 Working with Revenue Managers
17:02 Conclusion and Final Thoughts
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