Ollie on Work Elvin Turner - Innovation & Zombies
Welcome back to Series 3 of Take My Advice (I'm Not Using It).
After January's podstorm, I return to the show's original format - long-form interviews with a wide range of interesting guests from various backgrounds. Each of them has a unique take on the various areas that will contribute towards the changes in their future of work and how that intersects with our personal lives.
Today's guest is Elvin Turner, an award-winning innovation expert. He's a professor of innovation and entrepreneurship, and he's worked with some of the world's most innovative organizations in a variety of industries including finance, tech music, drinks and publishing. His book is Be Less Zombie: How Great Companies Create Dynamic Innovation, Fearless Leadership and Passionate People.
We talked about the importance of innovation to all businesses as they react to the fundamental changes going on around us and how that relates to our work lives.
LINKS:
Clay Christensen's Jobs to be Done theory
Alex Osterwalder's Business Model Generation handbook
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