Inside the Mind of Gen Z: How Youth Consumers Are Redefining Retail

In this episode of Mission Matters, Adam Torres sits down with Neil Saunders, Managing Director and Retail Analyst at GlobalData Retail, to unpack the findings from PacSun’s new youth consumer report. Saunders explains how Gen Z and Gen Alpha are challenging old assumptions, demanding authenticity from brands, and reshaping industries with their democratic approach to consumption.

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