Business Daily

Fashion: The rise of sports brands

Oct 2, 2023
Exploring the rise of sports brands in the fashion industry through collaborations with fashion houses and celebrities. Highlighting successful partnerships of Puma and Rihanna. Discussing the negative impacts of collaborations on businesses and Adidas' plans with Rihanna. Alejandro Palomo shares the success and upcoming collections of Paloma Spain's collaboration with Puma. Exploring the benefits of partnering with a sports brand for increased exposure and customer growth.
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1
Introduction
00:00 • 2min
2
The Rise of Sports Brands in Fashion
01:48 • 4min
3
The Impact of Collaborations on Businesses
05:48 • 9min
4
Collaborating on Fashion Collections and Embracing Freedom
14:48 • 2min
5
The Benefits of Collaboration with a Sports Brand
16:56 • 2min