Interesting episode guest in the Making It Real Podcast for all the product enthusiastists out there: Malte Scholz, product manager specialized in the SaaS and mobile tech space. He is Co-founder and CEO at airfocus, a prioritization and roadmapping software for product teams and decision makers. Malte shares with us his top techniques to prioritize features, to decide on the first product version and to build the best-possible roadmap for your product. We also cover the tricks of balancing customer needs and the challenges of scaling development teams. https://www.linkedin.com/in/maltescholz
https://airfocus.com
linkedin.com/in/janbrinckmann

00:00 Intro

00:50 How Malte joined the entrepreneurship space

3:50 Building a first version of a product

5:10 Time until launching a first version

6:25 What does airfocus do?

8:10 Feature prioritization as a product manager

11:35 What framework should I use for prioritization

13:10 Staying on track with the product roadmap

14:55 Challenges that founders face in product development

16:40 What should go into a first version?

19:15 Balancing customer needs

21:15 Assessing the impact of the next release

24:20 Hiring and sustaining a great team

27:55 Quick fire round: Person Malte admires the most | What is so broken that entrepreneurs should fix immediately | Technology that will transform the future | Favourite management concept

32:50 Closing

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