DRONE ON From WIRED's Mascot to Drones - The Story of DRONE ON
Oct 27, 2025
Bryce Bladon shares his fascinating journey from co-founding CryptoKitties to exploring the transformative power of drone infrastructure. He highlights how the drone industry, valued at around $90 billion, is set to surpass the video game sector. The conversation delves into the potential of blockchain for global drone networks, enabling frictionless payments and standardization. With consumer drones reaching new technological heights and demand skyrocketing across various sectors, Bryce emphasizes drones as foundational tools for mapping our world.
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Origins Of CryptoKitties
- Bryce Bladon recounts co-founding CryptoKitties to pilot ERC-721 and prove digital ownership on the internet.
- The project earned millions quickly and even became WIRED's mascot, showing NFTs' early cultural impact.
Pattern Behind Transformative Tech
- Bryce identifies a repeating pattern: powerful infrastructure plus underestimated demand produces transformative opportunities.
- He sees the same pattern now with drones becoming essential infrastructure for spatial intelligence.
Drones As Foundational Infrastructure
- Bryce argues drones are infrastructure for understanding the physical world at unprecedented scale and resolution.
- He notes the drone industry is roughly twice the size of the video game industry, highlighting its economic weight.