Prodity: Product by Design Design by Constraints - Creating Holistic Experiences and Authentic Brands
Curt has worked with brands like Harley Davidson and Nike, and we discuss the lessons he’s learned--such as the importance of embracing constraints, being authentic and creating user experiences that consider everything from the first time a user encounters a brand or a product all the way through to the end. We also discuss the importance of all stakeholders, from customers to employees to society at large, and how we can design across the multi-stakeholder landscape.
Curt Schreiber
Curt is the Chief Creative Officer at VSA Partners, a brand-led customer experience agency that works with companies like Nike, IBM, and Harley-Davidson. Throughout his career, Curt has been honored by several design and communications organizations such as AIGA, Cannes Lions, and Cooper Hewitt.
Links from the Show:
LinkedIn: Curt Schreiber
VSA: vsapartners.com
Magazine: Magazine B
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