The Calum Johnson Show E8: Wes Kao On How To Take Your Career To The Next Level....
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May 22, 2022 
Wes Kao, Co-founder of Maven and former architect of the Alt-MBA with Seth Godin, shares her journey in education and marketing. She discusses overcoming Imposter Syndrome and highlights the power of rigorous thinking in career advancement. Wes emphasizes the importance of effective communication by minimizing backstory, shares insights on navigating early challenges, and explores how cohort-based learning fosters community and accountability. Tune in for her tips on finding your career superpower and actionable strategies for growth!
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High School Charity Taught Marketing
- Wes Kao started a nonprofit in high school to donate backpacks to underprivileged kids.
- She learned marketing essentials like storytelling, credibility, and aligning incentives through this experience.
Prepare to Add Value
- Prepare thoroughly before any interaction to add value and respect others' time.
- Share clear agendas to boost engagement and make people want to collaborate again.
Frameworks Enhance Decision Clarity
- Wes develops and shares mental models based on years of experience to explain complex trade-offs.
- Frameworks like "start right before you get eaten by the bear" optimize communication and decision-making.