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Scholarly Communication

Conducting a Market Analysis of Your Research to Lay the Groundwork for Your Book Proposal

Jun 19, 2024
09:12

In the third episode of Publish My Book, Avi dives into one of the most important stages of the publishing journey: writing the book proposal. Avi poses a fundamental first step you should take before putting pen to paper - conducting a thorough market analysis of your research. By identifying key criteria in your market analysis, you will be equipped to more effectively present your target acquisitions editor with a convincing proposal that not only highlights your research’s impact but also why it can sell and how it can contribute to their existing portfolio.

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