166: Email Marketing/Real Estate Newsletters

There is truly nothing more annoying than spam. So much so that there is federal law prohibiting it. Why on Earth would anyone want to use email as a means to market their business? What a waste of time! Umm, hardly! Over 80% of marketers use email to reach their customers and you want to know why? Because, it works! Now, we’ve seen 100’s of real estate email newsletters and let’s just say the unsubscribe button was calling our names. That’s why we are here: to make sure your people actually read and enjoy your emails and don’t send you on a one way trip to the trash bin. And, maybe, juuuuuust maybe, they will hit that reply button and start a real conversation with you. 

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