Join Sarah Herrlinger, Senior Director of Global Accessibility Policy at Apple, as she explores the intersection of sound and accessibility. Discover how Apple's VoiceOver and voice control revolutionized technology for users with disabilities. Sarah discusses innovative hearing solutions like Live Listen and the groundbreaking at-home hearing test feature, aimed at improving hearing health. She emphasizes the vital role of inclusive design and empathy in creating technology that meets diverse needs, inviting listeners to engage in broadening conversations around accessibility.
Apple's commitment to accessibility has revolutionized modern audio technology, making features like voice commands and text-to-speech universally beneficial for all users.
Innovative hearing health technology from Apple, like Live Listen and built-in AirPods hearing tests, aims to enhance communication while reducing the stigma of hearing aids.
Deep dives
SoundOff Story Competition
A short story competition named SoundOff invites aspiring and professional audio storytellers to submit produced stories ranging from two to five minutes. The entries must center on sound and be suitable for all ages, incorporating sound design, music, and interviews. Selected winning stories will be featured in a special summer episode of the podcast, providing significant exposure to over 100,000 listeners. The competition aims to encourage creativity in sound storytelling, with the overall winner receiving a private feedback session with the team and a $100 credit for the podcast's online shop.
Importance of Accessibility in Sound Innovation
Accessibility has played a pivotal role in shaping modern audio technology, with significant innovations emerging from efforts to support people with disabilities. Voice commands, text-to-speech, and closed captioning were originally created for accessibility, but are now widely used by all users, highlighting the impact of these features. Audio storytelling advancements like audiobooks, which began as a means to assist the visually impaired, have transformed into a flourishing industry. Looking to the future, prioritizing accessibility is seen as essential for fostering further advancements in sound technology.
Apple's Commitment to Accessibility
Apple emphasizes the concept of accessibility as a fundamental human right, integrating it into every aspect of their products and services. The company actively involves individuals with disabilities in the development process to ensure that features genuinely meet their needs, embodying the motto 'nothing about us without us.' Apple's accessibility initiatives have evolved significantly since the 1980s and now encompass five pillars: vision, hearing, physical, motor, and cognitive. By establishing an Office of Disability early, Apple positioned itself as a leader in building inclusive technology that benefits all users, not just those with specific needs.
Transformative Hearing Health Technologies
Recent innovations by Apple in hearing health technology aim to address widespread issues of unrecognized hearing loss. The introduction of features such as Live Listen allows users to leverage their iPhone as a directional microphone to facilitate better communication in challenging listening environments. Additionally, the development of built-in hearing tests within AirPods provides users with personalized profiles to enhance their hearing experience. This approach not only promotes inclusivity but also reduces stigma surrounding hearing aids by integrating them into everyday devices, making hearing assistance more accessible to those in need.
If you want to know where the future of sound is headed, accessibility is a great place to look. And for decades, Apple has been leading the charge in accessible technology. In this episode, the Apple team breaks down the philosophy and craft behind their most impactful accessibility features. Along the way, we reveal how these innovations have transformed the way we interact with our devices, and could even lead to a revolution in hearing health. Featuring Sarah Herrlinger, Deidre Caldbeck, Ron Huang, and Eric Treski.
Enter the “Sound Off” Story Contest at 20k.org/soundoff. Submissions close on May 7th, 2025.