The BetterLife Podcast The Entrepreneurial Operating System (EOS): Run Your Business on Rocket Fuel | Gino Wickman (Ep 159)
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Jul 8, 2025 Gino Wickman, creator of the Entrepreneurial Operating System (EOS) and author, shares his journey in building efficient businesses. He discusses the intersection of ADHD and OCD in entrepreneurship, emphasizing how these traits shape strategies. Gino delves into balancing visionary roles with practical integration, the pursuit of true financial freedom, and nurturing family relationships while thriving in business. He highlights self-leadership, well-being practices, and the importance of authenticity in achieving meaningful connections and success.
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Gino's Entrepreneurial Journey
- Gino Wickman shares his scrappy entrepreneurial journey, from an ADHD kid with average grades to running his familyâs real estate training company.
- He turned around the family business and retired in his 30s to focus on helping other entrepreneurs succeed.
Value of a Strong Integrator
- Visionaries should get a great integrator as soon as possible to handle operations and accountability.
- Without an integrator, visionaries must wear both hats, which can be exhausting and inefficient.
Delegate Energy-Draining Tasks
- Delegate tasks that drain your energy like emails and admin work to an assistant or integrator.
- Freeing your time allows you to focus on your strengths and grow your business more effectively.
