

How YouTube accidentally beat Netflix
7 snips Aug 13, 2024
In an engaging discussion with Hollywood showrunner Scott Gimple, the podcast dives into YouTube's surprising rise over Netflix in viewer engagement. Gimple highlights YouTube's unique relationship with its audience, emphasizing interactive viewing versus Netflix's binge-watching model. The conversation touches on the importance of teamwork in content production and innovative storytelling opportunities. Gimple also explores how the evolving internet landscape shapes creators and the dynamic competition between platforms, underscoring the need for consistent and engaging content.
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Colliding Business Models
- YouTube and Netflix's business models are colliding as they compete for viewership.
- Netflix is subscription-based, while YouTube thrives on advertising, but both are exploring each other's models.
YouTube's Weekly Advantage
- Scott Gimple believes YouTube has the advantage in the streaming wars due to its weekly content format.
- This consistency creates a relationship and ritual with the audience, similar to traditional TV.
Binge-Watching's Drawbacks
- Colin discusses how binge-watching The Bear season three diminished the anticipation and fandom.
- Quickly answered questions didn't generate the same excitement as week-to-week shows.