Adii Pienaar: "The ego beast was chasing me"

Adii Pienaar, Co-founder of WooCommerce, shares his journey as a three-time entrepreneur focused on intentional growth. He candidly discusses the emotional toll of financial missteps and the balance between work and family life. Adii explores the notion of being a 'seeker,' advocating for personal growth beyond financial success. He gives insights into selecting fine South African wines, enriching the conversation with personal anecdotes and recommendations. Ultimately, he emphasizes flexibility in daily routines to craft fulfilling days.