3154: The Future of Green Data Centers: Insights from HED

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Jan 19, 2025

In a compelling discussion, Chad Fowler, a mission-critical business leader at HED, shares his vision for sustainable data centers. He addresses the environmental challenges posed by the industry's energy consumption, especially with AI's growing demand. Chad discusses innovative solutions, like low-carbon materials and advanced cooling technologies, that enhance efficiency and profitability. He also emphasizes the importance of community engagement, tackling NIMBY opposition through education and aesthetically pleasing designs, turning resistance into collaboration.

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INSIGHT

AI's Impact

AI is driving massive growth and increasing electricity consumption.
The data center industry is continuously improving efficiency through better air management and equipment.

ADVICE

Green Strategies

Partner with clients to set sustainability goals, develop strategies, and measure results for continuous improvement.
Evaluate and utilize low-carbon materials like concrete and optimize planning to minimize resource use.

ADVICE

Community Engagement

Educate the public about the essential role of data centers in supporting everyday technology.
Improve community relations by opening data centers to the public and showcasing their inner workings.

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In this episode of Tech Talks Daily, I speak with Chad Fowler, a mission-critical business leader at HED, to discuss how the future of data center design is being shaped by sustainability, community engagement, and the growing influence of AI.

Data centers currently account for around 1% of global electricity consumption, and with AI accelerating demand, their environmental impact is becoming a pressing challenge. Chad shares how HED is pioneering innovative solutions to create greener, more efficient, and community-friendly data centers.

Chad highlights strategies to make data centers more energy-efficient, from advancements in air management to exploring new materials like low-carbon concrete. He emphasizes the importance of integrating green design not only to reduce environmental impact but also to enhance profitability, attract premium tenants, and increase long-term asset value. We also explore how HED works with clients to continuously optimize planning and construction processes to minimize resource use and environmental harm.

One of the key challenges in developing data centers is overcoming opposition from local communities. Chad explains how educating the public about the critical role data centers play in supporting everyday technology can turn NIMBY ("Not In My Backyard") resistance into active cooperation. By designing aesthetically appealing, sustainable facilities and hosting community engagement events, HED helps communities understand the benefits of these essential infrastructures.

We also dive into how the rapid growth of AI is influencing data center design. From evolving cooling technologies to addressing changing power and space requirements, Chad discusses how data centers must adapt to remain flexible in an AI-driven world. He also provides insight into future trends, including the integration of modular reactors, advancements in battery technology, and the development of standardized sustainability metrics for the industry.

How are companies like HED shaping the future of data center design to balance sustainability, profitability, and community impact? Tune in to discover the innovative solutions driving the industry forward.