Jesse Lee, founder of Basic Space and chairman of Design Miami, discusses the shift in luxury focus from fashion to furniture among younger consumers. He highlights how modern design is becoming the new status symbol, reflecting on the evolution of art and commerce. They analyze Matthieu Blazy's appointment at Chanel and what fresh ideas he might bring. Plus, the duo touches on hot topics like Versace's potential sell-off and the impact of celebrity branding on consumer behavior.
Jesse Lee highlights a shift in consumer obsession from fashion to furniture as design begins to be valued as luxury itself.
The podcast emphasizes the importance of experiential retail environments in enhancing luxury brand consumer engagement and differentiation.
Deep dives
Carla's Tech and Internet Connection
Carla upgraded to Cox Multi-Gig speeds to ensure all her devices are efficiently connected, indicating the necessity of strong internet for optimal tech performance. Despite having the latest technology, she initially struggled due to subpar internet quality, showcasing that without adequate connectivity, even the best devices cannot function effectively. This highlights the importance of having robust internet solutions in today's tech-driven world, where multiple devices often demand bandwidth at the same time. The upgrade ultimately empowers Carla to enjoy her tech seamlessly, demonstrating how essential infrastructure impacts technology use.
Fashion and Design Conversations
The episode features a discussion with Jesse Lee, founder of Basic Space, who shares insights on the intersection of design and fashion, particularly in relation to luxury consumption. As the chairman of Design Miami, Jesse emphasizes that design is gaining recognition as the new luxury, resembling a shift seen in the fashion industry over the years. This perspective is supported by his experiences at high-profile events like Art Basel, where he notes the transformation from exclusive art fairs to more mainstream fashion promotions. Through Jesse’s anecdotes, it becomes clear that the evolving landscape of design is redefining luxury experiences and consumer behaviors.
Balenciaga and Alaya's Design Integration
The podcast discusses how fashion brands like Balenciaga and Alaya are increasingly integrating design elements into their marketing campaigns, showcasing furniture alongside fashion items in their advertisements. Balenciaga's use of designer furniture in their campaign reflects a trend in which high fashion and quality design converge, creating unique brand narratives. Similarly, Alaya has launched campaigns featuring high-end design objects, signaling a fusion of fashion with a broader cultural appreciation for design. This indicates a paradigm shift where luxury fashion houses not only sell products but also curate lifestyle experiences through their design choices.
The Future of Retail Spaces
Jesse discusses the future of retail, particularly in the luxury domain, where crafting a unique consumer experience is becoming increasingly important for brand differentiation. He highlights the evolution of retail spaces to include more experiential elements, such as cafes and libraries, which can enhance customer engagement. This shift is not just about selling products but about creating environments where consumers feel a deeper connection to the brand. As luxury brands adapt post-COVID, the emphasis on enhancing in-store experiences is crucial for retaining consumer interest and loyalty.
Lauren is joined by Basic.space founder and chairman of Design Miami, Jesse Lee, to discuss why young consumers are obsessing over furniture instead of fashion. They also run through the news of the week, including Matthieu Blazy’s appointment at Chanel, Capri’s potential sell off of Versace, Rhode beauty versus Rhode fashion, and eau de Trump.