The events of 2020 and 2021 changed the way we form our tribes in significant ways. In the nonprofit space, fundraisers and marketers had to think differently about community engagement when it came to their operations, and in how they cultivated their donors. Now that something of a “next normal” has been established, what do our digital and in-person communities look like? How can we reclaim the most powerful elements of our communities from the pre-COVID days, and integrate them with the digital technologies we've since adopted to create more powerful results going forward?
Over the next two episodes, we spend time with Trent Ricker, our CEO and president at Pursuant, to get his perspective as an industry leader as we launch into 2022.
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