The Speaker Lab Podcast
How to Use AI and Social Media to Reach Young Audiences with Brittany Richmond-Roberts
Feb 11, 2025
Brittany Richmond-Roberts, a teen mental health speaker, shares her transformative journey from counseling to captivating youth audiences. She emphasizes the power of personal storytelling and the growing acceptance of mental health topics in schools. Brittany reveals how she leverages social media to connect with decision-makers and build relationships. Plus, she discusses using AI, like ChatGPT, to streamline her speaking business. Ultimately, she inspires listeners to value the journey of building a speaking career, focusing on authenticity and growth.
38:46
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Quick takeaways
- Britt Richmond-Roberts emphasizes the importance of understanding and aligning with one's audience to deliver impactful messages in public speaking.
- She shares how leveraging social media and AI tools like ChatGPT enhances her prospecting efforts and relationship-building in the speaking business.
Deep dives
The Power of a Marketing Asset
A crucial marketing asset exists that can help speakers secure significant paid gigs without the need for a website or social media presence. Dan Irvin, a member of the speaker team, successfully booked over $36,000 in speaking engagements using this resource. The podcast highlights not only the potential of this tool but also offers a free live training to teach how to create and utilize it effectively. This training promises to help aspiring speakers start booking paid gigs within just a few weeks.
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