Zero to Infinity cover image

Zero to Infinity

209: How B2B Companies Scale to Infinity | Zero to Infinity | Avnish Bajaj | Sudipto Sannigrahi

Apr 17, 2025
37:11
What if the next great Indian startup isn’t another consumer app — but a B2B company quietly owning a supply chain, exporting to 40 countries, and compounding capital without ever chasing a billion-dollar valuation?

This #ZeroToInfinity podcast episode walks us through a decade-long arc of insight — from Z47’s first B2B bets to the inflection points that changed everything: GST, UPI, COVID, and the rise of trust-based distribution models.

Avnish Bajaj and Sudipto Sannigrahi lay out the real arc of India’s B2B evolution - from ignored category to unstoppable force. From how horizontal and vertical marketplaces came to dominate post-2015, to why cheap capital created artificial winners in the ZERP era, the conversation is all about rewiring how you think about margins, moats, and manufacturing.

This #ZeroToInfinity conversation isn’t about B2B vs B2C — it’s about what it really takes to build for India’s core economy.

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner
The game changer for learning from podcasts!
Nelson
App Store
I used to use a different app that was able to save excerpts from podcast and really enjoyed it. I could listen to the podcast and quickly save things that I wanted to come back to later. Snipd take this to a whole new level with AI integration, creating summaries of podcasts and summarizing the main takeaways from what I’ve saved and snipped. I really love how it helps me prioritize what podcast to listen to with it summaries & deep dives.
No 1 podcast app
Steven
App Store
I tried everything and snipd is the no 1 app for podcasts if you like to remember things. Just tap your headphones three times and a snipped is created, transcribed, and saved to you library.