Online Marketing Made Easy with Amy Porterfield

#641: Podcasting Secrets & Strategies For Dominating The Charts with Hala Taha, Founder Of YAP Media

Jan 4, 2024

43:58

Snipd AI

Guest Hala Taha, founder of YAP Media, shares LinkedIn strategies for growing her podcast and business. Topics covered include leaving the corporate world for entrepreneurship, advice for starting a side-hustle podcast, ranking as a top podcast, common podcasting mistakes, monetizing a podcast, and creating a podcast network.

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Quick takeaways

LinkedIn can be a powerful platform for growing a podcast and business, with strategies for leveraging the algorithm and optimizing publishing and engagement.

Starting a podcast as a side hustle can lead to building a successful full-time business, with tips for monetization, audience growth, and transitioning from corporate to entrepreneurial life.

Deep dives

The Link Between Health and Business Success

The speaker reflects on the importance of maintaining physical and mental health for the success of a business. They emphasize that health and business are interconnected, debunking the notion that they are separate entities. Neglecting one's health can lead to burnout and business plateaus. The speaker offers a free guide with health and wellness strategies, along with easy recipes and workouts for busy entrepreneurs, designed to increase energy, focus, and self-confidence. The guide encourages small, meaningful actions that enhance overall well-being, benefiting both personal and professional lives.

Understanding LinkedIn's Algorithm and Priorities

02:29

Maximizing Podcast Monetization

01:20

Podcast Growth Hack: Leveraging LinkedIn for Daily Subscribers

01:34

Introduction

2min

Starting an Agency, Building a Successful Business, and Growing Relationships with Your Audience

3min

Holla's Journey from Corporate to Podcasting

20min

From Podcast to Podcast Network: Creating Yap Media

3min

Promoting Shopify and HubSpot's Campaign Assistant

4min

Scaling Challenges and Strategies

8min

Starting a Podcast: Is it Too Late?

5min

How LinkedIn can elevate your podcast and your business with Hala Taha.

If you're listening to the Online Marketing Made Easy show, I'm guessing you're a fan of podcasts, right? If you've ever thought about starting a podcast or wanted to leverage LinkedIn to grow your podcast and business, this is the perfect episode to get started. And I'm telling you – this conversation is not just for all of you; I also found it incredibly valuable for me and my podcast!

Enter Hala Taha, the fabulous founder YAP Media, the host of the Young and Profiting podcast, and massive LinkedIn influencer. I've recently been working with Hala and her podcast network, and it's been such a blast!

Hala's a natural go-getter who left her corporate job to follow her entrepreneurial dreams. Now, she's constantly topping the Apple Podcast charts and working with the biggest and brightest in the online space.

We talk about the LinkedIn strategies she uses to grow her business and her podcast. She's absolutely mastered the LinkedIn algorithm and is sharing all of her publishing and engagement hacks with you!

In this episode, you’ll hear about:

4:09: When Hala knew it was time leave the corporate world and dive into entrepreneurship
7:40: Advice for starting a side-hustle podcast
11:08: Strategies for consistently ranking as a top podcast
13:44: Common mistakes for both newbies and seasoned podcasters
18:58: How and when to start monetizing your podcast
24:10: Creating a podcast network
26:06: The biggest challenges Hala faced when scaling her business
30:18: Tips for boosting your LinkedIn audience and engagement
33:52: Why it’s never too late to start your podcast!

Listen in, my friend, because the opportunities are endless. LinkedIn's organic reach is a goldmine just waiting to be tapped, and Hala is spilling all the secrets!

Click here to listen!

Rate, Review, & Follow on Apple Podcasts

"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!

Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

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