Welcome to the first in a series of five bonus podcast episodes. I've created this podcast mini series to show you how you can develop an entrepreneurial mindset in your agency account managers, so they can:
- help increase the lifetime value of clients
- generate more referrals
- help you maintain a healthy sales pipeline
In this first short episode, I'll be tacking the 'elephant in the room'. Why do you feel your account managers are not spotting those growth opportunities?
And over the next four episodes, I'll then be looking at the key qualities for entrepreneurially-minded account managers.
By the way, everything I'll share in this podcast series is covered in my Account Accelerator programme and ultimately it's designed to build an entrepreneurial mindset in account management. You can read more about the programme here:
https://www.accountmanagementskills.com/account-accelerator
Or if you'd like to have a conversation about how I could potentially help your account managers, please email me jenny@accountmanagementskills.com. Let's have a chat and see if this might be suitable for you or members of your team.
Creative Agency Account Manager Podcast