

From $0 To $30,000/Month On YouTube In 12 Months | A YouTube Masterclass By Leon Hendrix
Mar 22, 2022
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Make Self-Improvement Mainstream
- Leon Hendrix wants to make self-improvement mainstream by combining entertaining storytelling with practical personal development.
- He envisions a global community with members in every major city to normalise personal growth culture.
Parody Skit Sparked The Channel
- Leon started by making a parody skit with his phone and sharing it with friends, who loved it and encouraged him.
- That positive response led him to publish more videos and study YouTube like he studied Amazon for his e‑commerce business.
Format + Thumbnails Fueled Growth
- Leon experimented with skits, video essays and documented experiments until he found formats that resonated.
- A strategic video about a trending topic and advice from MrBeast about titles and thumbnails triggered rapid growth.