From having a startup to scaling to a $500,000 business all online, Justin Hanover is an entrepreneur who knows what it means to start from zero and build something successful. I’ve personally watched Justin follow his passion when he started in our mastermind and seen the growth from day one to now. In his podcast How I Built My Online Coaching Business, he breaks down how he did it, the power of learning for others, and how to reach your goals.

Let’s jump right in and learn from Justin how he built and scaled his personal training business.

Things you will learn in this episode:

[00:01 - 08:10] Opening Segment

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I introduce today’s guest Justin Hanover
Member of our mastermind
Host of the podcast How I Built My Online Coaching Business
Be sure to check out Guestio and start booking influential guests today
Justin gives some background on his story
Big into sports as a kid
Saw school as waste of time but still fell into line
Worked on golf courses till he was able to venture out
Became a licensed personal trainer while working
6-month building process
Meeting the right person that lead to success

[08:11 - 17:04] Paying the Price Others Aren’t Willing to Pay

The importance of doing what you don’t want to do
Know what it is that you need
What separates you from other people
Justin shares about the building process
The mindset of always driving forward
Don’t wait for the “right time”
Justin talks about the early days of building the business
The importance of doing what you say you’ll do
The first steps into entrepreneurship
Finding the model that makes sense
Finding the people that fit
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[17:05 - 31:48] Building a Personal Training Business

Justin talks about driving through the fears around starting up
Not knowing what you don’t know
Getting surrounded by good people
Getting the mentorship and accountability
Justin shares the lessons around initially losing business
Issues around retention
The need for the right systems
Attracting the wrong people
Transforming with the client
Learning the hard lessons and adjusting
How to take the leap into making a real business
Going from an operator to a leader
Shifting the mindset
If someone fails, you didn’t set them up for success
Where Justin is now with the business
An unfulfilling money machine
Closing the business after it ran its course
The positive outcomes
Helping other coaches based on his experiences

[31:49 - 35:11] Closing Segment

Where to find Justin’s podcast
Links below
ThE RaNDoM RoUnD
How to reach out to Justin
Links below
Who you know or what you know?
Final words

Tweetable Quotes:

“There wasn’t a plan B…” - Justin Hanover

“I pretty much hit it off with this one person that branched off into me creating this $500,000 dollar business.” - Justin Hanover

“It’s a humbling experience in itself, to go from being an operator in a business to actually being a leader in the business because you realize everything falls back on you.” - Justin Hanover

Resources Mentioned:

How I Built My Online Coaching Business

Connect with Justin on Instagram.

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