

S 844: The Mindset Shift Coaches Need to Thrive as Creators - Plus How to Overcome Fear, Trolls, and Self Sabotage
Oct 7, 2025
Fear of judgment can silence amazing coaches, but it’s time to shift that mindset. Playing small isn’t humility; it’s an obstacle to helping those who need guidance. Sam shares how to reframe content creation so coaches can confidently share their unique perspectives. He tackles the trolls, arguing that a single negative comment shouldn't stop you from posting. Visibility matters—clients are waiting for solutions, and your voice could be the key to their success.
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Playing Small Is Selfish
- Playing small by not promoting your coaching is actually selfish because it protects your fear of judgment rather than serving clients.
- Sam Miller argues that entrepreneurship exists to solve problems, so ethical promotion is not egotistical.
Post For The Recipient
- Focus on the recipient, not your own feelings, when creating and sharing content online.
- Do share your expertise so people who need help can find you instead of letting fear keep you silent.
Sloppy Joe Impersonating A Burger
- Sam Miller recounts a troll with the handle "sloppy joe impersonating a burger" who left negative comments on a PCOS video.
- He uses the story to show one negative responder shouldn't stop you from helping many others.