168: Growing Your Career Through Personal Branding
Sep 25, 2024
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Heather Harris, Field Chief Data and Analytics Officer at Alteryx, shares her expertise on personal branding for career advancement. She discusses the power of storytelling in demonstrating the impact of analytics work and how to cultivate a recognizable brand. Harris emphasizes the importance of asking questions to foster success and offers actionable networking strategies, including using LinkedIn effectively. She also highlights ways to empower introverts in leadership roles and encourages everyone to embrace data skills regardless of their background.
Articulating the significance of your analytical work can lead to greater recognition and potential leadership opportunities within an organization.
Building a strong professional network through platforms like LinkedIn is essential for enhancing visibility and advancing your career in analytics.
Deep dives
Understanding the Impact of Analytics Work
Analytics professionals often underestimate the broader impact of their work within an organization. It's essential to explore and articulate how specific analytical tasks contribute to significant business outcomes, such as improving patient care in healthcare settings. For example, an analyst who successfully obtained accurate physician email addresses realized that this work was crucial for sending vital performance metrics, ultimately leading to reduced C-section rates and improved patient outcomes. By continuously asking 'why' these tasks matter, analytics professionals can better appreciate their role in driving success and feel more valued in their positions.
Elevating Careers Through Storytelling and Leadership
Articulating the value of one’s analytics work can open up new career opportunities and foster leadership growth. When an individual contributor successfully shares their impact and the methods used to achieve it, they’re often recognized as potential leaders and may be tapped for management roles. Establishing user groups or communities of practice can serve as platforms for individuals to showcase their skills while leading others on an analytics journey, which in turn enhances their visibility and leadership capabilities. By supporting the professional development of peers, analytics professionals can accelerate their careers while contributing to an organization's overall maturity.
Networking and Building Analytical Skills
Networking plays a crucial role in career advancement, particularly for those in analytical fields. Engaging with others through platforms like LinkedIn and actively participating in professional communities can enhance visibility and credibility. Informational interviews can provide insights into desired roles and foster valuable connections, even for individuals early in their careers. Additionally, anyone, regardless of their background, can become proficient in data analytics, as many opportunities and resources are now accessible to help develop these vital skills.
Unlock your career potential with expert advice on visibility, storytelling, and networking from Alteryx’s data leader, Heather Harris.
In this episode, we sit down with Heather Harris, Field Chief Data and Analytics Officer at Alteryx, as she shares invaluable insights for advancing your career in data and analytics. Tune in as Heather discusses how to elevate your personal brand, the power of storytelling in showcasing your work, and strategies for getting recognized in the workplace. Learn why asking questions is key to success, and get actionable networking tips to build meaningful connections.
Panelists:
Heather Harris, Field Chief Data and Analytics Officer @ Alteryx, @HeatherHarris, LinkedIn
This episode was produced by Megan Bowers, Mike Cusic, and Matt Rotundo. Special thanks to Andy Uttley for the theme music and Mike Cusic for the for our album artwork.
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