The Real Estate Strategy No One’s Talking About (But Should Be) | Clay Hepler E279

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What if the most profitable play in real estate isn’t houses at all?

In this episode, we sit down with Clay Hepler, an investor who’s quietly built a seven-figure land flipping business while most people are still chasing traditional real estate deals. Clay breaks down why land is one of the most underrated wealth-building vehicles in 2025—and how you can start taking advantage of it.

We dive into creative exit strategies, how to find off-market land deals, and what makes land such a powerful (yet often overlooked) asset class. Clay also shares what he’s learned about marketing, scaling a lean team, working with family, and building a brand in the real estate space through his show, The Ground Game Podcast.

If you're looking for a strategy with lower competition, higher margins, and the flexibility to fit your lifestyle, this episode will open your eyes to a whole new world of real estate investing.

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Previous Guests Include:

Brandon Turner, Tarek El Moussa, Henry Washington, Rich Somers, Mikey Taylor, Tom Wheelright, David Greene, Tony J. Robinson, Robert Croak, Chad “Coach” Carson, Brett Hundley, Devon Kennard and Marques Colston.

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Disclaimer: The information provided on this podcast is for educational and informational purposes only. It should not be considered as financial advice or a recommendation to buy or sell any financial instrument or engage in any financial activity. The content presented here is based on the speaker's personal opinions and research, which may not always be accurate or up to date. Financial markets and investments carry inherent risks. Individuals should conduct their own research and seek certified professional advice before making any financial decisions. The links in the episode descriptions may include referral or affiliate commissions, and we may receive compensation from partner websites.