The Town with Matthew Belloni
WarnerMedia CEO Jason Kilar on HBO Max, What’s Next for Streaming, and His Resignation
Apr 6, 2022
Jason Kilar, CEO of WarnerMedia, discusses dropping Warner's 2021 movies on HBO Max, vision for CNN+, & future of advertising on streaming services.
26:26
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Quick takeaways
- HBO Max's decision to release all 2021 movies on their premiere dates resulted in economic success despite controversy in the industry.
- Jason Kilar predicts that the streaming market can reach a billion subscribers by offering both ad-free and ad-supported options, with even Netflix eventually adopting this strategy.
Deep dives
Transformation of HBO Max
Under Jason Kylar's leadership, HBO Max transformed from a humbly launched service to becoming the number two player in the streaming race, surpassing Disney+. With a robust slate of original content and a significant increase in subscribers, the service has established itself as a major player in the direct-to-consumer global market.
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