The AI Daily Brief (Formerly The AI Breakdown): Artificial Intelligence News and Analysis 5 Use Cases for Veo 2
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Dec 18, 2024 Google's latest video model, Veo 2, takes the spotlight with its impressive quality and versatility. The discussion highlights innovative use cases in social media, advertising, and creative production. An eye-opening example of AI transforming ad creation showcases a campaign completed in just a week and a half. The integration of AI into filmmaking and creative processes like storyboarding is also explored, indicating a promising future for generative AI in the creative realm.
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Branded Video Example
- Pierrick Chevalier created a branded video using AI, combining images of a woman, Red Bull, headphones, and a neon background.
- This demonstrates the potential for quick branded content creation with AI.
eToro AI Ad
- eToro created a fully AI-generated ad featuring dancing animals in Times Square.
- Despite imperfect physics, the ad's production took only one and a half weeks.
Democratized Ad Creation
- Lower production costs will democratize ad creation, allowing smaller brands to compete.
- AI-generated ads can respond to pop culture trends in near real-time.