Moneywise

$10M vs $100M: The Difference Between Being Rich and Really Rich

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Jul 1, 2025
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INSIGHT

Motivation Shifts at $50 Million

  • Founders worth $50 million or more are typically no longer motivated by financial security.
  • Their motivation shifts toward achievement, challenge, and impact as net worth grows.
ANECDOTE

Brian Johnson's Unique Motivation

  • Brian Johnson's motivation was to make money and change the course of humanity.
  • He focuses on long-term impact, caring about being revered centuries from now.
INSIGHT

Milestone Changes in Motivation

  • Financial security and lifestyle are strong motivators up to $50 million net worth, then they fade.
  • After $50 million, motivators like achievement and impact dominate, reflecting shifting founder priorities.
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