Akimbo: A Podcast from Seth Godin Publish yourself
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Feb 20, 2019 Explore why everyone should consider writing a book to clarify their ideas and influence others. Discover how digital distribution reshapes publishing, allowing for self-publishing without the risks of traditional routes. Seth shares his experiences with rejections and highlights the shifting landscape of physical books. He emphasizes the importance of targeting niche audiences and the role of design and editing in making a lasting impact. Plus, learn about the significance of building a community and promoting your work well in advance.
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Books Reach Pockets, Not Everyone
- Books remain a personal medium that influence pockets of culture rather than everyone.
- Writing a book lets you clarify ideas and gain credibility with a specific audience.
Novelizing A Game Led To 100k Sales
- Seth recounts novelizing a computer game and selling it to Warner Books, which sold 100,000 copies.
- He used that experience to learn how publishing worked and who the real customers were.
Publishers Served Booksellers, Not Readers
- Traditional publishers historically served bookstores, not readers, shaping what got published.
- This misalignment made many reader-worthy books hard to publish through New York houses.
